Chardonnay is one of the oldest and most widely distributed wine grape cultivars and is of
commercial importance for the world's wine-producing nations. It is an extremely flexible …

The sensory properties of wines are a major element that will determine success with
consumers. It has been only in recent times that the wine industry and research community …

Consumer surveys revealed positive attitudes towards organic wine in large consumer
segments. Health, environmental and quality benefits were stated most often as drivers for …

Purpose Among the growing interest towards market segmentation and targeted marketing,
the current study adopted a scientometric approach to examine the literature on wine …

Due to socioeconomic changes, the demand for and interest in alcoholic beverages have
recently been increasing. Among various alcoholic drinks, consumer preference for wine …

Despite numerous studies, the identity of the compounds that are responsible for 'stone
fruit'aroma in wine has not been conclusively established. This study focussed on wine …

Traditionally, wines have been described using lexicons and trained panels. However,
consumers of wine have varying knowledge about wine's sensory properties, and they may …

Involvement can explain behavioral consequences, such as consumer decision-making and
consumption. The first aim of this study is to identify the profiles of consumers based on their …

Purpose The purpose of this paper is to facilitate a better understanding of the insights
provided by adopting a behaviourism perspective of the socio-demographics, consumption …

Purpose The purpose of this paper is to provide further insight into Chinese wine consumers'
preference, grasp the regional sensory preference differences of China and build up a …